Studio Kaleen Rug 1
04 / New Arrivals

Just arrived from the loom

Our newest additions — quiet forms, considered materials, and the kind of textures you'll want to feel before you buy

06 / Rug Care Guide

Protect your
heirloom

A hand made rug is not a piece of furniture – it is a living object. With the right care, it does not merely survive but matures into something way more beautiful than the day it arrived. To ensure its long life and make it a valuable family heirloom, follow our rug guide for useful tips – daily routines, seasonal care and the questions professionals actually get asked

Download Rug Care Guide
Caring for a luxury hand-knotted rug
Design a Rug
that Only You Own.
Custom Rugs

Design a Rug
that Only You Own.

Not finding what you're looking for? We'll build it from scratch. Share your inspiration — a swatch, a sketch, a photograph — and our design team will translate it into a one-of-a-kind handmade piece, matched to your space, your palette and your story.

Commission a Bespoke Piece
The art of making

From the loom
to your floor

A handmade rug is not manufactured - it is grown. Every piece passes through months of skilled labour before it earns the right to enter your home

Designing
01

Every masterpiece begins on paper

Designing

Our designers sketch intricate patterns - Persian medallions, geometric tribals, abstract contemporaries - painstakingly translated into a colour-coded blueprint. Every motif is mapped before a single thread is touched

Yarn Dyeing
02

Colour is never an accident

Yarn Dyeing

Hanks of yarn are hand-dipped into dye vats. Each hank is stirred, rinsed, and sun-dried until it reaches exactly the right shade. There is no shortcut to the right colour

Weaving
03

One knot at a time. No exceptions

Weaving

The weaver sits on the loom, following the design row by row, creating each motif by hand and ensuring every aesthetic gets captured no matter how intricate

Washing
04

The colours come alive

Washing

Once off the loom, the rug is hand-washed with formulated solutions, scrubbed gently with bristle brushes then stretched and sun-dried. This is when the design truly reveals itself - colours deepen, texture softens, proportions settle into place

Finishing
05

Perfection, by hand

Finishing

The pile is evened with large scissors - a skilled art called clipping - revealing the rug's final pattern with crisp clarity. Fringes are cleaned, edges are bound, and the entire piece undergoes a rigorous quality inspection before it ever leaves the workshop

Packing & Shipping
06

Ready for your home

Packing & Shipping

Your bespoke piece is carefully rolled, securely packaged, and prepared for its journey to your floor

Every Question Has a Thread
Expert Guidance

Every Question
Has a Thread

From caring for your rug to understanding the craft behind it — find honest answers to the questions we hear most often. We've compiled our decades of knowledge to help you make the right choice.

Read our FAQ